ATLASBX BI Guide

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  • Strict application of the logotype is extremely important to maintain our brand identity. Always adhere to the standards provide below.
Our logo
Color
Our logo should never be used on complex imagery or on a background other than as shown below.

- Main colors : Use black and red colors as priority when applying logos.

- Color variations : Use grey and blue combination where it is inappropriate to use black and blue.

- Primary colors : Use primary color palette as main colors in brand communication.

  • KOBA White
    White
    R:255 G:255 B:255
    C:0 M:0 Y:0 K:0
  • KOBA Blue
    Pantone ReflexC
    R:0 G:73 B:157
    C:100 M:73 Y:0 K:2
  • KOBA Red
    Pantone 185 C
    R:32 G:52 B:52
    C:0 M:91 Y:76 K:0
  • KOBA Orenge
    Pantone 179 C
    R:234 G:87 B:3
    C:0 M:79 Y:100 K:0
  • KOBA Gray
    Pantone 877 C
    R:181 G:181 B:182
    C:0 M:0 Y:0 K:40
  • KOBA Black
    Black
    R:0 G:0 B:0
    C:0 M:0 Y:0 K:100
Incorrect Usage
See examples of incorrect use of our logo as shown below.